
22 Email Marketing Best Practices To Drive Sales In 2022
The 1990s saw the rise of email with the introduction of HTML email, which allowed companies to send colorfully designed messages with images and links. And in the past decade, social media has taken over as the primary way that people stay connected and share information. As a business owner, you should take advantage of this trend by incorporating email marketing into your sales strategy. Email marketing is a great way to reach out to customers and promote your products or services. However, it can be tricky to know where to start.