Introduction
As mobile devices become more and more common, businesses are starting to realize the importance of having a mobile marketing strategy. And with good reason-mobile marketing can be incredibly effective in reaching a wide audience quickly and easily. But it’s not just about blasting potential customers with ads; there are many different ways to use mobile marketing to your advantage.
Check out these mobile marketing campaign examples to learn more about how you can use mobile marketing to improve your business.
Brands that used SMS marketing campaign and became successful
World of Titan SMS Marketing Campaign
SMS marketing campaign is an incredibly effective way to reach a wide audience quickly and easily. World of Titan understands this, and they use SMS marketing to great effect. Their SMS campaigns are highly targeted, and they regularly see response rates of over 20%.
Samsung SMS Marketing Campaign
Samsung’s SMS marketing campaign ideas have some of the most successful in the industry. Their campaigns are highly targeted, and they regularly see response rates of over 20%. Thanks to their sophisticated marketing strategies and their dedication to customer satisfaction, Samsung has become one of the top names in mobile marketing.
What made the Samsung SMS Marketing campaign successful?
Samsung’s SMS marketing campaign ideas are successful for several reasons. First, their campaigns are highly targeted. Their messages are sent to people who are likely to be interested in their products, which helps to ensure high response rates. Second, Samsung is dedicated to customer satisfaction. They work hard to create campaigns that are relevant and interesting to their customers, and they are always looking for ways to improve the customer experience. Thanks to its commitment to excellence, Samsung has become one of the top names in mobile marketing.
Oreo’s SMS Marketing Campaign
Oreo is well-known for its creative and engaging marketing campaigns. And their SMS marketing campaigns are no exception. Oreo’s SMS campaigns have been so successful that they’ve won several awards.
One of Oreo’s most successful SMS marketing campaign was the “Text to Win” campaign. This campaign allowed people to text in for a chance to win prizes. And it was a huge success, with Oreo receiving over 100,000 entries.
What made Oreo’s SMS Marketing campaign successful?
Oreo’s SMS marketing campaign was successful because it was timely and relevant. When the Super Bowl was happening, Oreo sent out a tweet that said “You can still dunk in the dark.” This tweet was a reference to the power outage that had occurred during the game. It was a clever way to take advantage of the current news and get Oreo’s name out there.
Brands that used MMS Marketing Campaign and became successful
Avenue
Which avenue’s MMS marketing campaign ideas were successful?
Avenue’s mobile MMS marketing campaign was a great success. They used MMS marketing campaign to send images of their latest clothing lines to their subscribers, which helped to increase sales. The images were high quality and showed off the clothes in a very flattering way, which helped to attract attention to the new lines.
What made Avenue’s MMS marketing campaign a success?
Many different strategies can make MMS marketing campaign a success. In the case of Avenue, using high-quality images was key. The images were not only attractive, but they also helped to showcase the clothes in a very flattering way. Additionally, sending the images directly to subscribers helped to ensure that they reached their target audience quickly and easily.
Nike used MMS marketing campaign to promote their new line of shoes
Which Nike’s MMS marketing campaign ideas were successful?
Nike’s MMS marketing campaign ideas were a huge success. By using text messages to send images and videos of their new line of shoes, Nike was able to create excitement and anticipation for their new products. And it worked-people responded eagerly to the sneak peeks Nike provided through MMS, and sales of the new shoes exceeded expectations.
What made Nike MMS marketing campaign a success?
There are a few things that made Nike’s MMS marketing campaign ideas successful. First, they took advantage of the immediacy of text messages by sending images and videos that gave people a sneak peek of their new products. This created excitement and anticipation for the new line of shoes, which led to increased sales. Additionally, Nike used MMS to reach a wide audience quickly and easily. By utilizing the power of a well researched marketing strategy, Nike was able to connect with potential customers in a way that was both effective and efficient.
Brands that used Push Notifications and became successful
Zomato
Which Zomato Push Notifications campaigns were successful?
Zomato is a restaurant discovery and food ordering app that’s popular in India. And while they offer a web app and a mobile app, their push notifications are what really set them apart.
They’ve run some incredibly successful campaigns with their powerful marketing strategy ideas, such as their “50% off on your next order” campaign. This campaign was a huge success, with a click-through rate of 9.6%.
Another great marketing strategy they used was their “Dine like a king” campaign. For this campaign, they offered users 50% off at select restaurants. This was an incredibly effective campaign, with a click-through rate of 8.4%.
And finally, their “New Year, New You” marketing strategy was also a huge success. For this campaign, they offered users 50% off at select restaurants. This was an incredibly effective campaign, with a click-through rate of 8.2%.
All in all, Zomato’s push notification marketing strategy is a success and their campaigns have been extremely successful. And they’re a great example of how effective mobile marketing can be.
What made Zomato Push Notifications a success?
There are a few things that Zomato did well that made their push notifications a success.
First, they used interesting and catchy headlines. Their headlines were attention-grabbing, and they encouraged users to click through.
Second, they offered great discounts. Offering discounts is a great way to increase engagement and get users to take action.
And finally, they timed their campaigns well. They ran their New Year’s campaign at the beginning of the year when people are making resolutions and looking for ways to improve their health. This timing was perfect, and it helped them get a lot of engagement.
All in all, these are three great strategies that any business can use to make their push notification campaigns a success.
Pokemon Go
Which Pokemon Go push notification campaigns were successful?
Pokemon Go is a great example of a successful push notification campaign. Niantic, the company that created the game, used push notifications to alert players when new Pokemon were nearby. This was a successful marketing strategy because it encouraged players to keep playing the game even when they weren’t near a Pokemon. Niantic also used push notifications to notify players of special events, such as double XP weekends. This kept players engaged and coming back to the game even when they may have otherwise been busy with other things.
What made Pokemon Go push notification a success?
There are a few key strategies that made Niantic’s Pokemon Go push notifications successful. First, they were timely and relevant. If a player was walking around and saw a notification for a nearby Pokemon, they were likely to stop and try to catch it. Niantic also used push notifications to alert players of special events, such as double XP weekends. This kept players engaged and coming back to the game even when they may have otherwise been busy with other things. Finally, Niantic’s push notifications were well-designed and eye-catching. They used bright colors and clear images to grab a player’s attention and make sure they didn’t miss the message.
Brands that used Mobile Application marketing and became successful
Tiktok
When it comes to mobile marketing, TikTok has been one of the most successful apps in recent memory. There are a few reasons for this: first, they understood their audience and created an app that catered to their needs. They also used a variety of marketing strategies to reach as many people as possible.
What made Tiktok Mobile Application a success?
One of the things TikTok did well was to partner with other brands and celebrities. This helped them reach a wider audience and get their app in front of more people. For example, they partnered with Nike to create a short video campaign. This was a great way to get their app in front of Nike’s huge audience and get people talking about TikTok.
Another smart move TikTok made was to create a hashtag challenge. This is a great way to get people to use your app and also generate some buzz on social media. People love to participate in challenges, so this was a great way to get more people to use the app.
Finally, TikTok also ran ads. They did a great job of targeting their ads so that they would reach the people who were most likely to download and use the app.
All of these strategies helped TikTok become one of the most popular mobile apps around. And if you’re looking for some inspiration for your mobile marketing campaigns, there’s a lot to learn from their success.
Amazon
What made Amazon Mobile Application a success?
There are many different strategies that Amazon has used to make its mobile application a success. Perhaps one of the most important is that they made sure the app was available on as many devices and platforms as possible. They also made the app incredibly easy to use, with a simple and user-friendly interface. They’ve also been aggressive in their marketing of the app, ensuring that potential customers are aware of its existence and what it can do for them. Finally, they offer a wide range of features and benefits that appeal to a wide range of users. All of these factors have come together to make Amazon’s mobile app one of the most successful in the world.
Brands that used In-game mobile marketing and became successful
Clash of Clans
Which Clash of Clans In-game mobile marketing campaign was successful?
Clash of Clans is a popular mobile game with a large and engaged user base. To keep its players engaged and coming back for more, the game’s developers have relied on in-game mobile marketing campaigns to keep things interesting.
One such campaign was the “Builder Base” update. This update introduced a whole new game mode that allowed players to take on challenges to earn rewards. The update was a big hit with players, and it resulted in a significant increase in player engagement and retention.
Another successful campaign was the “Clash-A-Rama” event. This event allowed players to win exclusive in-game items by watching short animated videos. The event was a big hit with players, and it resulted in a significant increase in player engagement and retention.
What made Clash of Clans’ In-game mobile marketing a success?
One of the things that made Clash of Clans’ In-game mobile marketing success was the variety of strategies that were used. Some of the strategies that were successful include:
1. Offering exclusive in-game items as rewards for participating in events or challenges.
2. Introducing new game modes that offer a different experience for players.
3. Hosting events that are themed around popular culture trends.
4. Creating short animated videos that are entertaining and informative.
All of these strategies helped to make Clash of Clans In-game mobile marketing a success by keeping players engaged and coming back for more.
Nykaa
Which Nykaa In-game mobile marketing campaigns were successful?
Nykaa is an online beauty retailer in India that sells both international and Indian brands of cosmetics and beauty products. To attract and engage customers, Nykaa has used several mobile marketing campaigns, some of which have been more successful than others.
One such campaign was the Nykaa In-game mobile marketing campaign. This campaign was launched in collaboration with Indian gaming company Octro and allowed users to play a game to win Nykaa vouchers. The game was very popular and resulted in a large number of people signing up for Nykaa’s loyalty program.
Another successful mobile marketing campaign from Nykaa was the Nykaa Beauty Hunt. This campaign was an AR-based scavenger hunt that took place in malls across India. Customers could use their smartphones to find hidden Nykaa products, and then scan the QR code on the product to win prizes.
These are just two examples of successful mobile marketing campaigns from Nykaa where Nykaa successfully clubbed two mobile marketing campaigns together to maximize the success rate. By using creative and innovative strategies, Nykaa has been able to reach a large number of potential customers and engage them with their brand.
What made Nykaa’s In-game mobile marketing a success?
There are a few key strategies that made Nykaa’s In-game mobile marketing campaign a success. First, the campaign was launched in collaboration with a popular gaming company, Octro. This gave the campaign exposure and helped it to reach a large number of people. Additionally, the game itself was fun and engaging, which encouraged people to play and share it with their friends. Finally, the campaign offered prizes that were valuable to Nykaa’s target audience, which encouraged people to participate.
By using these strategies, Nykaa was able to reach a large number of potential customers and engage them with their brand. The company’s other mobile marketing campaigns have also been successful for similar reasons.
Brands that used Location-based marketing and became successful
William Hill
Which William Hill Location-based marketing campaigns were successful?
William Hill is a well-known UK-based bookmaker that has been using location-based marketing to great effect. One recent campaign involved partnering with the popular ride-sharing app Uber. When customers opened the William Hill app within proximity of an active Uber, they were given the option to place a bet on the outcome of their upcoming journey. The campaign was a great success, with customers taking advantage of the offer in droves.
Another successful location-based marketing campaign from William Hill involved placing bets on certain outcomes at specific times and locations. For example, customers could place a bet on whether or not it would rain in London at 3 pm on a particular day. This type of campaign allowed William Hill to tap into the power of location-based marketing in a very unique way.
In both of these examples, William Hill was able to use location-based marketing to reach a wider audience and promote its products in a very effective way.
What made William Hill’s Marketing a success?
There are a few key strategies that made William Hill’s location-based marketing campaigns a success. Firstly, they used popular platforms like Uber to reach a large audience. Secondly, they created unique campaigns that leveraged the power of location in interesting ways. Finally, they ensured that their campaigns were well-timed and relevant to their audience. By following these strategies, you too can use location-based marketing to improve your business.
SXSW/Airship
How SXSW used Airship for location-based marketing and got success
The airship is a location-based marketing platform that helps businesses target customers with relevant messages based on their location. SXSW, a music and technology festival in Austin, Texas, used Airship to target festival attendees with messages about the event. They saw great success with the campaign, getting a 2.5X return on investment.
This example shows how any business can attain growth by collaborating with external platforms for their marketing needs as it pertains to mobile.
Brands that used Mobile search ads and became successful
Lenovo
Which Lenovo Mobile search ads campaigns were successful?
Lenovo is a company that knows how to make the most of mobile marketing. They ran several successful mobile search ad campaigns in 2015. One such campaign was the “Never Settle” promotion. This campaign was designed to promote Lenovo’s new line of smartphones, and it was a big success. The ads featured beautiful images and compelling copy, and they drove a lot of traffic to Lenovo’s website.
Another successful campaign was the “Do It All” promotion. This campaign promoted Lenovo’s line of tablets, and it too was very successful. The ads featured attractive images and copies that urged consumers to buy a Lenovo tablet because it could do everything they needed. The campaign was a big success, and it helped Lenovo sell lots of tablets.
These are just two examples of Lenovo’s many successful mobile marketing campaigns. The company is doing something right when it comes to marketing its products on mobile devices. And that’s good news for businesses of all types because it means that there are opportunities to reach with proper execution!
What made Lenovo Mobile search ads a success
There are a few things that Lenovo did well in their mobile search ads campaigns that made them a success. First, they used beautiful images in their ads. This helped to grab people’s attention and make them more likely to click through to the ads. Second, they used compelling copy that spoke to consumers’ needs and desires. This helped to convince people to buy Lenovo products. And third, they drove a lot of traffic to their website. This helped to increase sales and brand awareness.
All of these factors combined to make Lenovo’s mobile marketing campaigns a success. If your business is looking to improve its mobile marketing efforts, then you should take some lessons from Lenovo.
Brands that used QR code marketing and became successful
Levis
Levi’s QR codes have been used in several successful marketing campaigns. For example, their “Go Forth” campaign used the QR code to encourage people to share their photos on social media. And their “Unbuttoned” campaign used the QR code to provide exclusive content to fans.
Victoria’s Secret
Victoria’s Secret is a company that knows how to use QR codes for marketing campaigns that are successful. For example, in 2012 they used QR codes to promote their “What is Sexy” campaign. Shoppers could scan the QR code to see the latest lingerie collection and watch videos of the models talking about what makes them feel sexy. This was a great way to get people interested in the products and also to get them talking about the brand.
Another successful campaign from Victoria’s Secret was their “For Him” QR code campaign. This was a way for shoppers to find the perfect gift for their boyfriends or husbands. They could scan the QR code and be taken to a page where they could choose from a variety of products. This was a great way to get people to buy more items from the store and it also helped to promote the brand.
Though these are only two examples, it shows how Victoria’s Secret knows some secrets when it comes to making successful campaigns.
These are only the tip of the iceberg since several other brands use QR code marketing like Subway, Coca-Cola, and Target. And with the increasing popularity of QR codes, we’ll likely see even more successful campaigns in the future.
Brands that used Mobile image marketing and became successful
Myntra
Myntra is a well-known online fashion retailer in India. In recent years, Myntra has seen a lot of success with its mobile marketing campaigns. One such campaign was the #DitchtheFitbit campaign.
The goal of the campaign was to get people to ditch their Fitbits and start using the Myntra app to track their fitness progress. To do this, Myntra offered a discount on their app when people traded in their Fitbits.
The campaign was a success and resulted in a lot of new users for the Myntra app.
Another successful mobile marketing campaign from Myntra was the #LiveInMyShoes campaign.
This campaign was created to promote the Myntra app and get people to download it. To do this, Myntra gave away free shoes to people who downloaded the app.
The campaign was a success and resulted in a lot of new users for the Myntra app.
What made Myntra campaigns a success
The marketing strategy that made Myntra’s mobile marketing campaigns a success is the fact that it offered incentives like discounts to get people to download their app. And your business can learn one or two from this as well.
Incentives are a great way to get people to try out your product or service. And if you can offer something valuable to your target audience, you’re more likely to see success.
Netflix
Netflix is a well-known online streaming service that has seen a lot of success with its mobile marketing campaigns. One such campaign was the Stranger Things campaign.
The goal of the campaign was to get people to watch the new season of Stranger Things. To do this, Netflix created a Stranger Things mobile game that people could play to earn points. These points could then be used to enter a contest to win prizes like free Netflix subscriptions.
The campaign was a success and resulted in a lot of new subscribers for Netflix.
There are several other campaigns like Orange Is the New Black and Narcos that Netflix has run which have been successful as well.
The common thread between all these campaigns is that they are all creative and offer something unique that speaks to the interests of their target audience.
If you can come up with a creative mobile marketing campaign that speaks to the interests of your target audience, you’re more likely to see success.
Conclusion
As you have seen and heard, now read, all the brands have paved a path to their success with these strategies. Which could mean that no brand can follow in these footsteps and make their mobile marketing campaigns a success. All that is left now is for you to take inspiration from these mobile marketing campaign examples and craft a marketing strategy of your own!
If you need help getting started, 12 channels are the best agency to help you with all your mobile marketing needs! From an SMS marketing campaign to MMS marketing campaign and everything in between, we’ve got you covered. So what are you waiting for? Contact us today and let’s get started with your winning marketing strategy!