Introduction The Apple App Store has 1.96 million apps available for download. Statista There are many different types of mobile applications that are developed using different technologies.
Introduction The idea of a streaming mobile application is not new, perhaps there are multiple other applications with the same concept but the execution and
Introduction Mobile applications are expected to generate over $935 billion in revenue in 2024. Statista 2023 has been called “The Year of the App” by some in
Introduction Creating a mobile application used to be a complicated and expensive process, reserved for those with coding experience and lots of money to spare.
Introduction When it comes to predicting the future of any industry, there are always going to be a few variables that are impossible to account
Introduction There’s no question that mobile apps are big business. A recent study by Flurry showed that mobile app usage has surpassed desktop usage for
Mobile app retargeting is the process of targeting users who have already installed your app with ads and messages that encourage them to use it more often. Retargeting can be an extremely effective way to improve the marketing of your app, as it allows you to target your most engaged users with customized content. By using these 15 practices, you can ensure that your app reaches its target audience and garners the success it deserves.
One approach i mobile marketing that is gaining a lot of traction is burst campaigns. Burst campaigns are a great way to reach new customers, but they can be difficult to set up and manage. In this guide, we will discuss everything you need to know about burst campaigns in mobile marketing. We will cover what a burst campaign is, why it’s important, how it works, how to get started, and more. By the end of this guide, you will have a better understanding of how to use burst campaigns to reach your target audience.
Who doesn’t want free stuff? Ad fraudsters think everyone does and they’ve created an entire industry around mobile ad fraud. Mobile ad fraud is a type of scam where crooks use fake ads or click on real ads to generate income. This kind of fraud costs businesses billions of dollars every year, with estimates ranging from $7.2 billion to $19 billion in 2018 alone. Whether you are a user or a business owner – this guide is for you. In this guide, we’ll cover what mobile ad fraud is, the different types of mobile ad fraud, how it can impact you, and what you can do to protect yourself.
Location-based mobile marketing is an up-and-coming form of advertising that allows brands to deliver targeted content or offers directly via their consumers’ smartphones. More and more businesses are turning to location-based mobile marketing to reach out to potential customers. This form of marketing is still in its early stages, but it’s proving to be very successful. Here, we’ll take a look at what location-based mobile marketing is, why it is important, different types of location-based marketing, how they work, their benefits, best and worst practices, and examples.
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