12 Channels

bidding strategies
Search Engine Marketing

A Comprehensive Guide to Bidding Strategies in SEM

Introduction 63% of internet users will click on a Google paid search ad. Clutch When it comes to bidding strategies, there is no one-size-fits-all approach that...
sem positioning
Search Engine Marketing

SEM Positioning – Rank #1 on Search Engines Faster Today

Global research by Datareportal shows that 'find information' is the most common aim for using the internet, across all generations. Search engines are used by 81%...
Digital Marketing

10 New Ways To Improve Your Search Engine Marketing (SEM)

Introduction Search Engine Marketing is a form of Internet marketing that involves the promotion of websites by increasing their visibility on search engine results pages...
Digital Marketing

PPC Myth Busters: 22 Myths You Should Know In 2022

Introduction PPC or Pay-Per-Click is a form of online advertising where businesses can display ads on search engines and pay the hosting platform whenever their...
Digital Marketing

12 Online Advertising Techniques That Will Help Your Business Succeed

Introduction Online advertising is a great way to promote your business and reach a wider audience. With so many different platforms and techniques to choose...
Digital Marketing

An Easy Guide To PPC Auditing

Introduction PPC auditing is a critical process that involves an in-depth examination of a PPC campaign to identify and rectify any blunders that may be...
Digital Marketing

Pop Under & Pop Up Advertising: Best Expert Guide

Introduction The marketing world is no stranger to the age-old debate of which advertising methods are the most effective, and the pop under and pop...
Digital Marketing

A Complete Guide To Cookie Tracking | SEM For Winners

Introduction 99% of cookies on the Internet are used for web tracking and for the purpose of showing targeted advertisement to users. (Cookiebot) The omnipresent internet...
Digital Marketing

Targeting Techniques In PPC Advertising: Tested & Proven

Introduction Through the deployment of insightful targeting strategies in PPC advertising, you can amplify the efficacy of your marketing campaigns by specifically homing in on...