Introduction Location based mobile marketing is an up-and-coming form of advertising that allows brands to deliver targeted content or offers directly via their consumers' smartphones....

Introduction "I think the biggest change, and one that we're already starting to see take shape, is that globally the majority of internet usage will...

Introduction Mobile deep linking is a process that allows advertisers to direct users to specific content within an app, as opposed to the app's home...

Introduction According to a survey done by BigCommerce, “63% of American consumers say they are likely to purchase from a business with a mobile-friendly website.”...

Introduction When it comes to mobile advertisments, one thing is for sure: it’s here to stay. In 2018, global spending on mobile advertisements reached 146.6...

Introduction It's no secret that mobile marketing is one of the most efficient and popular ways to connect with customers. However, to be successful, businesses...

Introduction The ever-evolving technological advancements have given rise to a increasing populace of individuals who are increasingly relying on their portable electronic gadgets to peruse...

Introduction As mobile devices become more and more common, businesses are starting to realize the importance of having a mobile marketing strategy. And with good...

Introduction In today's technologically-driven world, where almost everyone is constantly glued to their mobile devices, ensuring that you remain accessible is of paramount importance. Mobile...